Meet the consumer moment today to drive CPG growth tomorrow

Today’s consumers expect more. They care about great products and great value. They’re tech savvy. They want more from both new and beloved brands.

The industry needs a new approach to capture their imagination and loyalty.

We partner with companies across the consumer goods value chain to meet evolving consumer demand and expectations, turning industry disruptions into new growth paths.

This starts with real-time and actionable consumer insights, backed by proprietary data and AI. We build our clients’ capabilities, strengthening their operations and developing their teams.

Together, we’re scaling new businesses and launching sustainable products. From design to implementation, we’re innovating with omnichannel, DTC, and live commerce. Delivering global reach and local relevance.

HOW WE HELP CLIENTS

On-demand consumer insights

We uncover deep insights on what matters most: who’s driving category growth, where they’re spending, and how their behaviors will trend. We provide granularity by geography, demographic, and sub-industry to moving clients from insight to action with lightning speed.

ConsumerWise

Accelerating paths to growth

We help clients activate the full range of growth levers including expanding the core business, innovating into adjacencies, and igniting breakout businesses. We develop the capabilities and the ecosystem to drive sustainable and profitable growth, faster.

Consumer portfolio, innovation, and designOur M&A practiceGreen Business BuildingLeap – new business building 

Maximizing revenue potential

We collaborate with CPG clients to shape their commercial strategy across portfolios, categories, and brands. Powered by advanced analytics, we help inform better products, more effective pricing, optimized marketing activities, improved promotions, and smarter shelf investments.

Periscope – revenue growth management 

Delivering value with marketing

We innovate with CPG clients to deliver best-in-tech marketing that drives brand building and loyalty. We upgrade core technology and implement digital capabilities to effectively engage consumers where they are, from direct-to-consumer to the Metaverse.

Digital and analytics in consumerNeXT – next generation e-commerceGrowth, Marketing & Sales in consumer

Transform operations for improved performance

We partner with CPG clients to ready and automate their supply chains, store operations, and product optimization. From design to implementation, we embed data and AI into their sourcing, manufacturing, and operations, to boost growth in today’s complex environment.

Spend analyticsOur CPG Operations work

Grow the business while helping the planet

We work with clients to transition to green and unlock opportunities in the world’s transition to sustainability. We’re collaborating to launch green products, rethink packaging and supply chains, and hyper-scale green startups.

Catalyst Zero – accelerate your journey to a low-carbon future

Gain organizational agility for business resilience

We transform clients’ organizational models in the face of digital, sustainability, and the “Great Attrition”. Together we’re fostering critical new skills, flattening organizations, and creating workplace environments to attract and retain top talent.

Our CPG Organization workPerformance culture and change management